Event Description:

Learn how customers find your business online and how to promote your online presence using a free business listing,  search engine optimization (SEO) techniques, and online advertising. We’ll introduce some tools that can help, including Google Analytics and Google Trends.
 

In this workshop we’ll discuss best practices for:

• Creating a free Google My Business listing

• Improving your website’s visibility in Google’s organic search results, on all devices

• Advertising your business on Google

“7 things you miss if you aren’t at this event.”

• How to optimize their Google My Business Profile

• How to check the speed of their site.

• How to be sure that their site is seen by Google and showing up on a Google search.

• Seeing how their site is seen in mobile affects what's showing up when someone's searching for them.

• How to begin to use data to determine content.

• How to research and know what to post about so you're relevant to your prospective customer's needs and matching with how they are searching for you.

• The chance to ask your questions!